Practical Ecommerce https://www.practicalecommerce.com/ Independent analysis and strategy for online merchants Thu, 25 Dec 2025 12:12:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.4 New Books: Swiftynomics, UX Skills, More https://www.practicalecommerce.com/new-books-swiftynomics-ux-skills-more Fri, 26 Dec 2025 10:00:53 +0000 https://www.practicalecommerce.com/?p=1558891 Our latest rundown of new books for merchants includes titles on supply chain, user experience, transformation, and, yes, Taylor Swift.

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]]> New Ecommerce Tools: December 24, 2025 https://www.practicalecommerce.com/new-ecommerce-tools-december-24-2025 Wed, 24 Dec 2025 10:00:23 +0000 https://www.practicalecommerce.com/?p=1558947 This week: AEO, agentic commerce, analytics, cryptocurrencies and alternative payments, AI marketing, fulfillment, fraud prevention, creator-led commerce, and more.

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]]> GSC Groups Keywords as AI Queries Expand https://www.practicalecommerce.com/gsc-groups-keywords-as-ai-queries-expand Tue, 23 Dec 2025 12:11:45 +0000 https://www.practicalecommerce.com/?p=1558913 Google Search Console's "Insights" section no longer shows click trends for single keywords, only by group.

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]]> Shopify Integrates AI Product Discovery https://www.practicalecommerce.com/shopify-integrates-ai-product-discovery Mon, 22 Dec 2025 14:03:28 +0000 https://www.practicalecommerce.com/?p=1558885 Shopify's new Agentic Storefronts means even the smallest merchants can sell via ChatGPT, Perplexity, Microsoft Copilot, and more.

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]]> The Good, Bad, and Ugly of 2025 https://www.practicalecommerce.com/the-good-bad-and-ugly-of-2025 Fri, 19 Dec 2025 13:31:43 +0000 https://www.practicalecommerce.com/?p=1558856 What worked in 2025, what didn't, what was painful, and what made it all worth it.

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]]> Ecommerce Marketing amid AI ‘Slop’ https://www.practicalecommerce.com/ecommerce-marketing-amid-ai-slop Thu, 18 Dec 2025 13:33:26 +0000 https://www.practicalecommerce.com/?p=1558757 Generative AI did not introduce subpar content so much as streamline its speed and quantity.

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]]> New Ecommerce Tools: December 17, 2025 https://www.practicalecommerce.com/new-ecommerce-tools-december-17-2025 Wed, 17 Dec 2025 14:28:02 +0000 https://www.practicalecommerce.com/?p=1558803 This week: new products and services for agentic commerce, marketplaces, crowdfunding, creator partnerships, rush pickups, analytics, fraud prevention, and more.

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]]> The Top Conversion Barrier in the E.U. https://www.practicalecommerce.com/the-top-conversion-barrier-in-the-e-u Tue, 16 Dec 2025 15:30:21 +0000 https://www.practicalecommerce.com/?p=1558762 Ecommerce traction in Europe starts with understanding the trust factors shaping the customer journey.

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]]> Primer on ChatGPT’s 3 Bots https://www.practicalecommerce.com/primer-on-chatgpts-3-bots Mon, 15 Dec 2025 13:10:08 +0000 https://www.practicalecommerce.com/?p=1558738 Knowing which bot is responsible for which task is essential before attempting to disallow it.

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]]> AI Favors Ecommerce Giants — for Now https://www.practicalecommerce.com/ai-favors-ecommerce-giants-for-now Sun, 14 Dec 2025 18:40:59 +0000 https://www.practicalecommerce.com/?p=1558689 AI models rely on "trusted" enterprise sources, yet providers are emerging for SMBs.

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]]> Expat Money CEO on Moving Abroad https://www.practicalecommerce.com/expat-money-ceo-on-moving-abroad Fri, 12 Dec 2025 13:51:59 +0000 https://www.practicalecommerce.com/?p=1558659 Why relocate overseas? What are the risks and the rewards? Mikkel Thorup addresses those questions and more.

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]]> How to Scale a Recommerce Business https://www.practicalecommerce.com/how-to-scale-a-recommerce-business Thu, 11 Dec 2025 12:57:51 +0000 https://www.practicalecommerce.com/?p=1558629 Profitable selling of used, refurbished, or overstock items requires repeatable systems.

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]]> New Ecommerce Tools: December 10, 2025 https://www.practicalecommerce.com/new-ecommerce-tools-december-10-2025 Wed, 10 Dec 2025 12:54:10 +0000 https://www.practicalecommerce.com/?p=1558599 This week: new tools for live-streaming, agentic commerce, ecommerce insurance, returns management, analytics, product customizations, digital identity verification, and more.

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]]> Long-Tail SEO in an AI World https://www.practicalecommerce.com/seo-targeting-the-longtail-for-more-sales Tue, 09 Dec 2025 13:35:53 +0000 https://www.practicalecommerce.com/?p=1558574 The top benefit of targeting long-tail searches could now be AI visibility.

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]]> 5 Content Marketing Ideas for January 2026 https://www.practicalecommerce.com/5-content-marketing-ideas-for-january Mon, 08 Dec 2025 11:36:16 +0000 https://www.practicalecommerce.com/?p=1558517 Topics for January 2026 include the U.S.'s 250th year, Wikipedia's anniversary, product quality, and simple pleasures such as puzzles and cocktails.

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]]> Notes on Google Ads New Strategy Tool https://www.practicalecommerce.com/notes-on-google-ads-new-strategy-tool Sun, 07 Dec 2025 14:05:25 +0000 https://www.practicalecommerce.com/?p=1558514 The new "Investment Strategy" feature is akin to Google's existing budget simulators, with two main differences.

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]]> CFO: Brands Rarely Max Out Meta Ads https://www.practicalecommerce.com/cfo-brands-rarely-max-out-meta-ads Fri, 05 Dec 2025 12:45:05 +0000 https://www.practicalecommerce.com/?p=1558485 Abir Syed says creative volume drives ecommerce marketing success, and few merchants have exhausted any channel, much less Meta.

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]]> The Rise of Global Tariffs, Explained https://www.practicalecommerce.com/the-rise-of-global-tariffs-explained Thu, 04 Dec 2025 12:39:20 +0000 https://www.practicalecommerce.com/?p=1558459 A new book from a noted economist seeks to explain the causes of tariffs and trade barriers.

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]]> New Ecommerce Tools: December 3, 2025 https://www.practicalecommerce.com/new-ecommerce-tools-december-3-2025 Wed, 03 Dec 2025 12:45:33 +0000 https://www.practicalecommerce.com/?p=1558428 This week's rundown includes new services for fraud prevention, agentic commerce, automated customer support, fulfillment, payments, and generative ads.

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]]> Tools to Track GenAI Citations, Sources https://www.practicalecommerce.com/tools-to-track-genai-citations-sources Tue, 02 Dec 2025 14:13:25 +0000 https://www.practicalecommerce.com/?p=1558409 Understanding how AI platforms conduct searches is key to optimizing visibility in the answers.

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]]> How U.S. Merchants Fail E.U. Consumers https://www.practicalecommerce.com/how-u-s-merchants-fail-e-u-consumers Mon, 01 Dec 2025 11:00:41 +0000 https://www.practicalecommerce.com/?p=1558290 The European Union harmonizes cross-border commerce rules, but it doesn't harmonize the people doing the buying.

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]]> Best Text Message Strategy for 2026 https://www.practicalecommerce.com/best-text-message-strategy-for-2026 Sun, 30 Nov 2025 13:31:58 +0000 https://www.practicalecommerce.com/?p=1558360 Roughly eight in 10 U.S. consumers have agreed to receive commercial text messages, according to a recent survey.

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]]> Will Google’s AI Mode Dominate ChatGPT? https://www.practicalecommerce.com/will-googles-ai-mode-dominate-chatgpt Fri, 28 Nov 2025 14:31:42 +0000 https://www.practicalecommerce.com/?p=1558295 Jeff Oxford of 180 Marketing addresses ChatGPT optimization, with a caveat: Google's AI Mode could eventually dominate.

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]]> New Ecommerce Tools: November 26, 2025 https://www.practicalecommerce.com/new-ecommerce-tools-november-26-2025 Wed, 26 Nov 2025 10:00:23 +0000 https://www.practicalecommerce.com/?p=1558237 Our handpicked list this week includes updates on product experience management, agentic commerce, AI-powered payments, fulfillment, customer support, website builders, and more.

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]]> Where Investors See Ecommerce Heading https://www.practicalecommerce.com/where-investors-see-ecommerce-heading Tue, 25 Nov 2025 19:07:43 +0000 https://www.practicalecommerce.com/?p=1558234 Investors are concentrating on areas they believe will define the next phase of ecommerce.

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]]> How Google’s Web Guide Helps SEO https://www.practicalecommerce.com/how-googles-web-guide-helps-seo Mon, 24 Nov 2025 13:57:43 +0000 https://www.practicalecommerce.com/?p=1558198 The new Google Labs experiment uses AI to organize a user's search results. It's also handy for SEO.

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]]> ‘Automate First’ for AI Commerce Success https://www.practicalecommerce.com/automate-first-for-ai-commerce-success Sun, 23 Nov 2025 13:26:56 +0000 https://www.practicalecommerce.com/?p=1558177 An automation-first mindset helps ecommerce businesses keep up with AI shopping.

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]]> Solar Power Developer on Fueling the Grid https://www.practicalecommerce.com/solar-power-developer-on-fueling-the-grid Fri, 21 Nov 2025 14:26:07 +0000 https://www.practicalecommerce.com/?p=1558101 How does a company build a solar-generating plant and then sell the electricity? Entrepreneur Chris Elrod explains.

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]]> Will AI Solve Ecommerce Personalization? https://www.practicalecommerce.com/will-ai-solve-ecommerce-personalization Thu, 20 Nov 2025 12:21:12 +0000 https://www.practicalecommerce.com/?p=1558080 Albatross AI claims to have the first infrastructure for training personalization models on live events.

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]]> New Ecommerce Tools: November 19, 2025 https://www.practicalecommerce.com/new-ecommerce-tools-november-19-2025 Wed, 19 Nov 2025 12:53:06 +0000 https://www.practicalecommerce.com/?p=1558089 This week's rundown include rollouts for product images, returns management, agentic commerce, financing, social commerce, international shipping, and alternative payments.

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